In a historic milestone for India’s private space sector, Bengaluru-based startup Pixxel, backed by Google, has successfully launched the country’s first private satellite constellation. On January 14, 2025, three cutting-edge hyperspectral imaging satellites were deployed aboard a SpaceX rocket from the Vandenberg Space Force Base in California.
This launch marks the beginning of Pixxel’s ambitious “Firefly” constellation, with three more satellites set to launch in the second quarter of 2025. Once complete, the constellation will feature 24 satellites, delivering unmatched global coverage and high-resolution hyperspectral imagery.
Hyperspectral imaging captures data across hundreds of light bands, providing advanced insights for sectors like agriculture, mining, environmental monitoring, and defense. Pixxel’s technology promises superior resolution and broader coverage, positioning the startup to dominate the rapidly growing satellite imagery market, projected to hit $19 billion by 2029.
With a strong client base of around 65 organizations, including industry giants like Rio Tinto, British Petroleum, and India’s Ministry of Agriculture, Pixxel is driving the demand for high-quality hyperspectral data across industries.
This landmark achievement not only propels Pixxel to the forefront of space innovation but also strengthens India’s stake in the global commercial space industry, currently holding a modest 2% share with aspirations for significant growth.