Kochi: As Kerala prepares to celebrate Vishu, the golden hues of ‘kanikonna’ (Cassia fistula) are not just adorning local households, but also making their way to countries around the world. Bleeko Imports and Exports Pvt Ltd, based in Kochi, has begun exporting the iconic Vishu flower to nations including Canada, the UK, New Zealand, and Germany.
The vibrant yellow kanikonna, considered a symbol of prosperity and an essential element of the Vishu kani, holds deep cultural and religious significance in Kerala. With the Malayali diaspora eager to uphold their festive traditions abroad, the demand for fresh kanikonna flowers has seen a steady rise in international markets.
The company ensures that the flowers are carefully harvested and packed to retain freshness throughout the journey. Exporting kanikonna not only caters to cultural sentiments but also opens up opportunities for Kerala’s floral exporters to tap into niche festive markets globally.
With Vishu just around the corner, these golden blossoms are helping Malayalis across the globe reconnect with their roots and celebrate the festival in its full traditional glory.
